Balaji Multipack Brand Identity
Corporate Visual Identity & Sustainable Packaging Architecture
About This Project
A comprehensive corporate visual identity system, brand guidelines, and packaging design suite engineered for Balaji Multipack, featuring custom typography, stationery, and tactile product boxing.
Challenge
Unifying diverse packaging product lines and corporate touchpoints into a cohesive brand hierarchy that resonates with enterprise procurement directors across national and international markets.
Solution
Designed a distinctive geometric mark symbolizing precision and quality, supported by a modern typography system, complete stationery suite, customized brand book, and physical packaging prototypes.
Deliverables
- Primary, secondary, and badge logotypes with comprehensive usage guidelines
- Executive stationery suite: letterheads, envelopes, and dual-sided business cards
- Official 120-page Brand Identity Guidelines Bible and typography scale
- Custom branded product packaging boxes and merchandise collateral
Results
Technologies Used
Services Provided
Project Information
Frequently Asked Questions
Common questions about this project
Yes, all assets are provided in CMYK print-ready vector formats (AI, EPS, PDF) alongside RGB digital tokens for web and screen use.
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